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Value Chain Development



Under the National Rural Livelihood Mission along with Farm livelihoods, ‘Value chain development and Forward Linkage’ is an important thematic area.


The pandemic has highlighted the importance of building resilient agriculture and allied value chain structures to sustain farm livelihoods. The structures should be able to bridge the demand-supply gap, enabling farm level value addition, reducing food loss and wastage and controlling price volatility. It is required to ‘needle’ the various factors into a single thread that would provide end-to-end solutions for efficient market and better price discovery for producer, processor and consumer and also develop efficient value chains. A 'value chain' in agriculture identifies the set of actors and activities that bring a basic agricultural product from production in the field to final consumption, where at each stage value is added to the product. Forward Linkages are the different channels through which farmers market their produce. With the introduction of new agriculture bills in the country, innovative market models like online platforms (e-NAM), contract farming, direct marketing (Rythu bazaars) are encouraged and new players are anticipated in the picture fostering women participation in agribusiness in coming years. At this juncture, Sanjeevini-KSRLPS aims to develop efficient commodity value chains and market linkages to increase producers' share in consumer rupee.


VCD-FL is operating with the objectives:


1) To add value to the farm produce across the supply chain

2) To create reliable market linkages to the farm produce

3) To overcome fluctuation and price volatility in markets

4) To overcome perishability issues


VCD-FL intends to create resilient value chains for the farm produce and establishing sustainable market channels. The approach emphasizes on forming producer groups at GPLF, training them on sustainable agricultural practices. Further, producer groups form producer enterprises at block and district level. Further at block and district level, with the support of Technical Support Agencies (TSA), the approach is to set up Value Chain Support Cells (VCSC) for sustainable development of agricultural, livestock, fisheries and non-timber forest products value chains. These VCSC create market linkages and provide technical assistance, capacity-building services and handholding support to Women Producer Collectives.


This enables the achievement of the goal of empowering women in the agribusiness value chain and enhance their voice in financial decision making and the ability to drive collective action from grassroots to apex levels.


Components/Interventions under the VCD-FL:







Last Updated: 21-06-2022 05:50 PM Updated By: MIS Consultant

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